Costa Adeje is situated to the north of Playa de las Americas. It is a booming tourist coastal district of the inland city Adeje.
When Playa de las Americas reached its city boundary; streets, promenades and avenues were simply extended and therefore it is also almost refered to as Playa de las Americas in the leisure world.
Lots of luxury accommodations are in use, under construction or planned. The mood is quiet and "chique" and it is often called "The Beverly Hills" of Tenerife.