The original 10-storey, vertical sign was replaced in the 1950s with the marquee that remains today.
The Downtown Detroit United Artists Theater sat 2,070 people.
By 1975, the theater was sold off and rarely used, and by 1984 the office building was shuttered.
In preparation for the 2006 NFL Super Bowl, graffiti was removed from all the windows of the building, and the lower levels received a coat of black paint to hide the graffiti work at the base of this building.
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