Two Procter & Gamble Plaza Tower I

Identification

Map

Structure in general

Usage

Facts

• The buildings are situated on the eastern edge of Cincinnati’s downtown core and are therefore required to be both a gateway and a terminus to the city. The duality of this role is exploited by positioning two tower forms at the joint of the L-shaped figure. Externally, they symbolize a gateway to the city. Internally, they focus on and embrace the garden which terminates the eastern edge of the city.
• An entry pavilion is introduced as a mediator between garden and building. This structure contains a fountain which becomes the eastern counterpart to the historic Fountain Square in the center of Cincinnati.
• The building’s limestone cladding connects it to the existing structure, while white marble accentuates the structure, bringing it to a higher visual pitch.
• These new buildings join with the existing One Procter & Gamble Plaza and Two Procter & Gamble Plaza Tower II to form the world headquarters of Procter & Gamble. As an ensemble, One and Two Procter & Gamble Plaza create a large L-shaped figure focused on an exterior garden.
• The architects were recognized with an Honor Award from the American Institute of Architects in 1987.
• This site was previously occupied by the Broadway Film Building and 424-436 Commercial Square.