Reynolds Building

Identification

Map

Structure in general

Usage

Facts

• Perhaps the most architecturally significant building in Winston-Salem, a masterpiece of Art Deco design and detail.
• Total height 395' (120.4m) from the Caravan Room entrance at the rear on Church Street to the top of the flagpole. (Official height is measured from the main entrance.)
• Tallest office building south of Baltimore when completed (counting the flagpole). Without the flagpole, it was the tallest office building between Baltimore and Birmingham.
• Used as a model for the Empire State Building by the same architects.
• Designated Office Building of the Year in 1929 by the National Association of Architects.
• Winner of the 1984 Art Deco Society of New York award for best restoration.
• It succeeded the Nissen Building in 1929 as the tallest building in North Carolina, a rank it held until 1965 when it was surpassed by Winston Tower.
• The official opening was on Saturday, April 27, 1929.
• Reynolds Tobacco was the nation's leading tobacco company in 1929, with its only cigarette brand, Camel, the nation's leading brand.
• The chief cladding material is Indiana limestone, while the lobby features marble finishes and metal detail.
• The top of the building is lit at night, one of the most distinctive features of the city's skyline.
• The Reynolds Building has been seen as an icon of corporate power and prosperity unequaled in the South, and is still often regarded as a symbol of the city.
• The Reynolds Building now houses the company's brand marketing, executive offices, benefits, legal and human resources operations.
• Constructed atop the site formally occupied by the Winston-Salem Municipal Building.