1540 Broadway

Identification

Map

Structure in general

Usage

Facts

• The North American headquarters of Bertelsmann is one of midtown’s most prestigious corporate addresses.
• The Bertelsmann building is home to the world’s largest record store – the Virgin Megastore – and Planet Hollywood’s original Official All Star Café, a 100-car valet-attended parking garage and a four-plex movie theater with seating for 1,650.
• Every level is characteristic to the firm it serves, from the trendy style of Bertelsmann Entertainment to the conservative style of Random House Publishing.
• Located in bustling Times Square, the building boasts a dynamic exterior façade that combines two traditions – the indigo glass curtain wall is reminiscent of modernistic style, while the recessed green glass wall recollects classic architecture.